Marina Bay Sands

Marina Bay Sands Interim Logo Design and Collaterals

DWHQ was tasked to create an interim logo when Marina Bay Sands first won the bid in Singapore. Following this, a sales kit that contains architectural drawings and communication collaterals was required.

As a Singapore branding and creative design agency, DWHQ studied the branding requirements and created a logo close to its primary business guidelines. In addition, we created a 3D fold Sales kit that best represents Marina Bay Sands Iconic building even before the actual 3 towers were built. Special printing effects were applied to bring out the concept of simplicity and sophistication in collateral designs.

 
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