Branding Agency Singapore

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LEXUS

LEXUS Birthday Treats Card - The Art of Gravel Pattern

We designed a zen-inspired Birthday Card for LEXUS, offering customers a luxurious spa experience. The card features an embossed gravel pattern, reflecting tranquility and harmony, aligned with the LEXUS brand. The vouchers, die-cut in the shape of pebble stones, enhance the serene theme. A sleek silver rainbow hot foil adds a modern touch to the pure white card. To elevate the experience, a clever pull-out tray reveals the birthday message and spa treat vouchers, creating a refined and calming unboxing experience.